Thirst Park, Georgetown – March 7, 2025 – Banks DIH Limited, a leading name in the beverage industry announces its commitment to promoting local production and supporting the Guyanese economy with its new campaign “Freshness is Domestic”.
At a press conference held at their Thirst Park Head Office the company’s Marketing Director, Carlton Joao, expressed, “the consumption of locally produced products leads to a significant positive impact on our economy in Guyana”. He further related; “Freshness is Domestic! Local Manufacturing is a corner stone of sustainable development, economic vitality and community strength. By choosing to support local producers like Banks DIH Limited we are investing in a future that values our people, our planet and the prosperity of all Guyana. This is an easy choice for us that benefits not only the present but generations to come.”
The Best Products are produced locally
At Banks DIH Limited, we believe that the finest products come from our own backyard. We ensure that our foods and beverages are not only fresh but also of the highest quality, from production to consumption. This commitment to quality allows us to maintain strict quality control and deliver the best to our customers in the shortest time.
Support Local Manufacturing
We are dedicated to fostering the growth of local manufacturing industries. By investing in our production facilities and partnering with Guyanese suppliers, we create jobs for over 1600 Guyana across our national operations and stimulate economic growth within our community. Supporting local manufacturing is not just a business; it’s a commitment to our nation’s prosperity.
Promotion of Local Content
Our campaign also focuses on the promotion of local content. We take pride in using local talents and prioritizing high-quality products that reflect the unique character of Guyana, helping to preserve and celebrate Guyanese culture and heritage. By highlighting the unique flavours and traditions of Guyana, we aim to bring a taste of home to everyone with products like our very own ICEE, Triskits Biscuits, Rainforest water, taste snacks, Demico Chicken, D’Aguiar Wines, Banks Beer, GT Beer, Classic Beer and others.
Guyanese Products are Number one
We believe that Guyanese products are the best choice for every Guyanese. Our campaign encourages consumers to choose locally made products, fostering a sense of pride and community. By Supporting Local businesses, we can all contribute to a stronger, more vibrant Guyana.
For more information on our company contact Sonya Forrestersforrester@banksdih.com
About Banks D.I.H Limited
Banks DIH Limited is a leading Food and Beverage Manufacturer in Guyana. Its principle operations includes food and beverage production and Restaurant operations. Automotive and Financial service are also provided through its subsidiaries Banks Automotive and Services Inc. and Citizen’s Bank Guyana Inc., respectively.
The Mission:We are committed to building on our Traditions of Excellence by providing Quality Products and Services, Financial Results and Management Performance that meet the interests of our Shareholders, Employees, Customers, Suppliers and the Communities in which we operate.